What I do best: I have spent the last 15 years inspiring marketing teams to craft emotional stories that innovate product value. I help marketing and product teams adopt methodologies that ignite creativity across the audience journey – from pitch decks to digital marketing – so teams can go to market quickly.
My favorite accomplishments: I have worked with Fortune 500 brands, incubators, start-ups and small to mid-sized companies. I created a marketing department from the ground up for a $60 million CPG company, and have revamped marketing artifacts and processes across the buy-cycle and marketing mix for a healthcare startup.
What I’d love to share with you: I leveraged experiences such as those above to create my very own Content and Marketing Design Playbook. The playbook adds structure to the areas that take up the most time: developing value, benefits, use cases, and objectively assessing perceived and realized value so your teams can make really good assumptions about anticipated sales objections. The structured value process is designed to support the integrity of storytelling. And this allows the creative development to remain nimble and innovative.
In addition, the playbook serves as a repository of thought processes so your teams can track which messaging works and doesn’t work across the marketing funnel.
Let’s connect: I would welcome the opportunity to discuss opportunities to enhance your organization’s product and marketing teams. Please send me a direct message on linkedIn. https://www.linkedin.com/in/stephaniejchambers/
Why looking for work: Due to COVID-related workforce reduction at prior employer, Stephanie is seeking a new, exciting senior product marketing and/or consulting opportunity.
Industry experience: Diversified industry expertise includes consumer products, luxury goods, technology, professional services and healthcare.
Big names I’ve worked with: ADP, Bank of America, Caleres, Neiman Marcus